FULTON BANK

Services we provided:

  • User experience strategy
  • Data architecture & consulting
  • Design and development on Sitecore EMS/CMS
  • Development on Sitecore content management system
  • Personalization & salesforce integration
  • On-going digital support
fulton logo)

RAISING THE BAR BY GETTING PERSONAL

When we first met Fulton Bank in 2016, they had a history very similar to most established brick-and-mortar banks. They were well-loved by longtime customers who enjoyed the convenience and familiarity of going to one of Fulton’s 250 branches for their banking needs.

But, just like most banks, that story began to change as the children of those customers came along. You know the ones who were born with a smart phone in hand that seek an Amazon-like experience with any business they encounter.

Fulton knew it had to cater to the needs of this new generation of customers to compete with the ‘big bank’ brands who were starting to put a lot of focus and energy into digital – they had to get tech savvy, and fast.

Working with SilverTech, Fulton made a bold move to raise the digital bar so high that they won the highly coveted Sitecore Site of the Year award for best use of personalization. Together, we dove in headfirst to create an online experience that delivered an easy, tech-progressive, immersive online experience. One that delivered ‘next best product’ ideas, relevant promotions, and cross-sells and up-sells that were unique to the needs of individual customers. How, you may ask? With a smart use of data, successful implementation of a powerful CMS, a behind-the-curtain tested strategy and a mutually rewarding open and honest client/agency partnership.

DOWNLOAD FULTON BANK CASE STUDY

SEVERAL HUNDRED THOUSAND ONLINE VISITORS EVERY MONTH

Visitors to www.fultonbank.com now enjoy a proactive, tech-savvy online experience that also delivers individual attention. In fact, over 53% of Fulton's visitors are seeing personalized content.

RESULTS

54.99%
Increase in total web visitors in the first year
65.3%
Increase in new web visitors in the first year
41.61%
Increase in new user visits via organic search

SilverTech Wins Prestigious FinTech Award for Best Tech-Focused Digital Agency 2022

9/27/22

SilverTech, a digital experience agency located in Manchester, New Hampshire, has been named Best Tech-Focused Digital Agency in the United States by Wealth and Finance International at the FinTech awards. While the company has earned many awards in the past, the team is especially honored to receive such a prestigious and sought-after title. While competition is always fierce, SilverTech’s experience and swift adaptability to new tech made it the judges top pick.  

The FinTech awards are hosted by Wealth and Finance International and aim to showcase businesses that are true trendsetters and leaders in the industry. These awards recognize businesses that capitalize on new technologies that are constantly entering the world of financial management. Winners are selected by a panel of five individuals led by a veteran academic leader with international academic experience and training from Wealth and Finance international.  

SilverTech specializes in redefining and reimagining how businesses engage with their customers. For 26 years, SilverTech has been delivering digital solutions that enhance user experience through new tech for the best results. With over 80 educated and tech-driven professionals on staff, the business has delivered outstanding results in website redesigns, content management, digital marketing, and marketing strategy to hundreds of clients. SilverTech’s long history of success and knowledge of tech, digital trends, and marketing, makes them the perfect candidate for this year’s FinTech award. 

The team at SilverTech is always ready to help those looking to enhance their businesses’ digital and user experience. Even if the client isn’t sure where to start, SilverTech can guide anyone to the perfect first step. Their experienced sales team and developers have worked with clients at all stages of the digital journey! It is always the perfect time to get started! Reach out today to see what the team can do for you! 

About SilverTech

SilverTech is a digital experience agency located in Manchester, NH and Indianapolis, IN. For more information, visit www.silvertech.com

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