Digital Marketing and Web Solutions For HIgher Ed
Connect and educate with high-level digital experiences for your higher ed institution.
ATTRACT YOUR IDEAL STUDENTS
Just as your educational institution sets up individuals for a prosperous future, your digital experience should be a tool that you can use to improve the knowledge and journey of the user. Digital technologies are a powerful instrument that can help improve the exprience for users in various ways, such as making it easier for instructors to generate instructional materials, helping students schedule campus visits, promoting easy application access and providing new methods for students, professors and administrators to learn and collaborate.
In order to reach and attract your ideal students, we analyze and optimize throughout all stages of the student journey starting at the research and consideration phase all the way through enrollment and graduation. Along this journey, we closely consider the full website and portal experience, seo, channel placement of paid ads, targeting tactics (without oversaturating the market), budget, ad creative, landing page experience, your website’s organic visibility and experience, and lead nurturing efforts.
NOT YOUR AVERAGE DIGITAL EXPERIENCE
As education has evolved, the use of digital technology has revolutionized traditional teaching and learning process. Our team of experts will bring modern digital solutions to your challenges. In the world of digital, learning is about adapting processes and procedures to incorporate relevant digital technology to create the best results. Our advantage is in digitization results, enhanced user engagement and delivering an excellent overall digital experience.
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DREXEL UNIVERSITY
Drexel University came to SilverTech when it was time to update its digital presence and user experience. Check out how we completely transformed the user experience strategy for this institution based on student needs.The Importance of a WAF
By: John Wingate | 4/12/23
Protect Your Website
In today's world, web application security is more important than ever. With the increase in cyber attacks, businesses and organizations need to take proactive measures to protect their websites and web applications. One such measure is the implementation of a web application firewall (WAF). This blog post will cover the importance of a WAF and how it can help protect your website and web applications.
What is a Web Application Firewall?
A web application firewall (WAF) is a security solution designed to protect web applications from attacks such as SQL injection, cross-site scripting (XSS), and other types of web-based attacks. A WAF works by analyzing incoming web traffic and filtering out potentially malicious requests based on a set of predefined rules.
Web Application Firewall Protections
There are quite a few benefits provided by a WAF in addition to the layer of protection to your web applications against common web-based attacks. For starters, A WAF protects against zero-day attacks, which is an attack that exploits a vulnerability that is unknown to the vendor or developer. It does this by analyzing incoming traffic and detecting potentially malicious requests. In addition, web-based attacks can result in data breaches, which can be costly and damaging to businesses. A WAF can help prevent data breaches by detecting and blocking malicious requests before they can reach the web application.
It can also help with compliance. Many industries have specific security requirements that businesses must meet to comply with regulations. A WAF can help meet these requirements by providing additional security measures to web applications. A common example is Payment Card Industry Data Security Standard (PCI DSS) compliance. PCI DSS references a WAF as one control mechanism that an organization can implement to verify whether Internet-facing web applications are placing cardholder information at risk. Another example is Health Information Portability and Accountability Act (HIPAA), in which a WAF can help keep protected health information secure.
Be Proactive
A web application firewall is an essential component of a comprehensive web application security strategy. It provides an additional layer of protection to web applications, helps prevent data breaches, and can help meet compliance requirements. With the increase in web-based attacks, it is important for businesses to take proactive measures to protect their web applications. Implementing a WAF is an effective way to do this and can save businesses time and money in the long run. SilverTech can help set up, monitor and increase your website security. Contact us to learn more or see our managed services page.
